Crafting Corner
Brand Identity
A furniture refinishing tool kit design.
Nowadays, many people are interested in handcrafted, natural, non-toxic, or even second-hand products. This furniture refinishing kit is eco-friendly and will be launching to market in Spring 2021. The products and packaging are also friendly to the environment.
‘Corner’ has a dual meaning: the corners of furniture, and the corners of our home that we can decorate. The wooden texture used for the logo represents natural and DIY furniture. A shabby chic approach is the main concept of Crafting Corner, suggesting that people can make and decorate by themselves. The ashy neutral colour palate, similar to aged wood, continues this concept. These stylistic choices are matched with an original illustration of insects made of lace and décor patterns.
